About

Areas of Expertise
• Brand and Visual Identity
• Art Direction
• Print + Digital + Textile Design
• Motion Design, Animation and Direction
• Team management
• Project management

With over 15 years of design experience, I excel at transforming client visions into impactful user experiences. I am proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects), Figma and the Microsoft suite. Passionate about embracing new technologies, I integrate UI, UX, and AI principles into my work to ensure my designs are visually appealing and user-friendly.

Design is a powerful tool for connection, empathy, and action, driving meaningful change. My website portfolio showcases adaptability and versatility in the ever-evolving digital landscape. Let’s connect and create something remarkable together.

Experience Highlights

• Co-Founder: Managed a successful design studio.

• Entrepreneur: Created and marketed a unique clothing brand.

• Director: Led creative film shoots.

• Brand & Web Designer: Crafted compelling brands and user-centric websites.

• Multimedia Designer: Contributed to broadcast, digital, print, and social media platforms.

Email
luisafranco@me.com

Social Media
LinkedIn

Phone
0400 737 222